Aug 06, 2026  
2026-2027 College Catalog 
    
2026-2027 College Catalog

COM 217 - Production Marketing


3 Credit Hour(s)
3 Lecture Hour(s)
0 Lab Hours(s)
Production Marketing is a hands-on course that focuses on creating, producing, and managing digital content for marketing purposes. Students will develop professional social media campaigns, video and photo advertisements, and broadcast-ready promotional content. The course emphasizes practical skills in video production, photography, digital advertising, and social media management to prepare students for real-world media marketing roles.