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Sep 20, 2026
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2026-2027 College Catalog
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MKT 130 - Sales 3 Credit Hour(s) 3 Lecture Hour(s) 0 Lab Hours(s) A course in the theory and application of professional salesmanship. Modern techniques for making a sale are taught including prospecting, preapproach, approach, presentation, handling objections, proper closings, follow-up and customer service. Also involved is a study of building partnerships, ethics, global and cultural diversity and technology.
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